Discover Our Web Design Process
Website Creative Brief
Our web design projects start by producing a creative brief with our clients. Web design is subjective so a creative brief enables us to gain a deep understanding of the design styles our clients want and the goals they wish to achieve with their website.
We’ll discuss your competitors, your target customers, web design that inspires you, web design that doesn’t, website features you like, colours, fonts, images and a host of other questions.
We will establish milestones for the project as well as expectations for delivery of website content, design and feedback to ensure the web design project runs smoothly and is delivered on time and to budget.
Effective website structure is essential to the success of your website as it enables visitors to easily find your products and services. Google will rank a website higher with an optimised sitemap which in turn will improve your website traffic, enquiries and sales.
Wireframes follow on from the sitemap to give a visual guide and skeletal framework for the proposed web design. Wireframes depict the arrangement of content, navigation systems and functionality as well as how they will work together. Wireframes are created rapidly which allows us to try a variety of layouts without committing to the longer process of designing the website.
Desktop Web Design
Desktop web design is where a website starts to come to life. We use Photoshop to add colours, font styles, images and illustrations based on the wireframes and the information gathered from the creative brief.
We experiment with different styles and work with our clients to ensure they are completely happy with the direction and end result of the web design style we choose.
We can work to a variety of design styles to suit corporate brochure site, blogs, entertainment site, creative sites or a specific design idea our clients may have. Please see our varied web design portfolio to see the designs we are capable of.
Responsive Web Design
We encourage all of our clients to build responsive websites. Having a responsive web design ensures that your site offers a consistent experience across all devices from desktop to mobile and digital tablets. At this stage of the web design process we will create the intuitive code that will ensure your site is capable of identifying the device it is being viewed on and able to optimise itself accordingly.
Interesting Web Design Stats
40% of website visitors abandon a page if it takes more than three seconds to load.
We offer hosting on super fast dedicated servers that load web pages in under 1 second!
62% of companies with responsive web design increased their sales
We build all websites using responsive web design based on the bootstrap 3 framework
70% of mobile searches lead to action on websites within one hour.
Mobile websites we create have buttons to automatically dial phone numbers.